Sep 8, 2014

Sneak Peeks: The Power of Early Reader Programs

By Emily Condlin

Getting advance copies of books into the hands of book reviewers has been a publishing industry tactic for generations. However, early reader review programs are no longer limited to sending hard-copy galleys to established book reviewers.

Changes to the technological and media landscapes are allowing authors and publishers to get advance copies to previewers faster than ever and, ultimately, reach readers more effectively. (more…)

Sep 8, 2014

10 Ways to Beat Writer’s Block

By Andrea Bachofen

We asked some of our authors to anonymously share their best ideas on how to beat writer’s block. Read on for inspiration.

(If you would like to contribute to this series, see the note at the end of the article.) (more…)

Sep 8, 2014

10 Tips for a Successful Author Website

By Chris Sigfrids

Even in this social media age, having a good author website is still important. Websites give authors credibility and act as their home on the web, directing information-seekers to where they can buy the book, connect with the author on social media, or book the author for a speaking engagement. (more…)

Aug 4, 2014

The Best Suggestion I Ever Got From My Editor

By Andrea Bachofen

We asked some authors to share the best advice they have ever received from their Penguin Random House editors.

Below, we explore the evergreen topic of the best editorial advice you have received. Next month, we’ll explore the question “How do you overcome writer’s block?” Submit your answers for inclusion here. (more…)

Aug 4, 2014

Spreading the Story: News from our Verticals

By Milena Schmidt

Penguin Random House’s genre-specific websites now reach more readers than ever through creative content and syndication strategies. These sites include Biographile, aimed at readers of biography and memoir; Suvudu, dedicated to science fiction and fantasy; Word & Film, which covers the intersection of film, television, and books; TasteBook, a community for foodies; and Everyday eBook, for digital readers. (more…)

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Aug 4, 2014

Postcasting Tips from Beaks & Geeks

By Amy Brinker and Lindsay Jacobsen, hosts of Penguin’s Beaks & Geeks podcast

 

Podcasting is a popular medium for readers and authors alike, and can expand your fan base with interesting, shareable content. (more…)

Jul 1, 2014

Speakers’ Corner

By Tiffany Tomlin and Stefanie von Beoczy

At the Penguin Random House Speakers Bureau, we represent an unrivaled roster of speakers who are shaping national conversations—on and off the page. Our newly designed website, prhspeakers.com, showcases our award-winning and bestselling talent, from Pulitzer Prize winners such as Junot Díaz, Charles Duhigg, Jennifer Egan, and Isabel Wilkerson to number-one bestselling authors, including Gillian Flynn, John Green, Charlaine Harris, Kathryn Stockett, Cheryl Strayed, and Markus Zusak. (more…)

Jul 1, 2014

Managing Your Time on Social Media

By Emily Hughes and Sophie McNeill

Building a social media presence can be important to your success as an author, but it can also be a significant time investment. We share our best tips on how to manage your social media efforts most effectively. (more…)

Jul 1, 2014

Goodreads for Authors: Learn About the New “Ask the Author” Program

By Christine Hung

Readers use Goodreads to discover books online, and to share books that they love. More than 25 million members and 100,000 authors use the site. Because Goodreads focuses directly on readers and on helping them discover new titles, authors who use the site strategically have a direct way to engage and interact with fans and prospective fans: users who have read or will read your books. (more…)

Jun 6, 2014

Introducing Our Brand-New Look

This was an exciting week for the Penguin Random House team, as we unveiled our new brand identity. Our new corporate wordmark will be paired with each of the company’s 250 widely recognized and respected publishing divisions, imprints, and brand symbols worldwide. This new brand identity reflects the merged company’s values, goals, and strengths, including its unique position in the international marketplace for books and its commitment to the diverse and distinct publishing houses that serve as creative homes for many of the world’s most beloved authors and books.  Penguin Random House partnered with New York–based design agency Pentagram to develop the brand identity.